This Could Fail

Two weeks ago, I was laid off.

It came quick and sudden. A phone call from the parent company of the upstart climbing retailer I’d been working for. They had decided to “refocus on their core brands.” It came 2 months after I had relocated to Chattanooga.

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INDYCOG: Where It All Began

One night back in 2008, I couldn’t sleep. An idea I had for an Indianapolis-focused bicycling blog kept nagging at me. So that night, I wrote out all the copy for the website, along with the first 3 posts. My friend Ben and I launched it in the span of 2 weeks, and within 2 years, we’d gained 1,000s of readers and incorporated as Indy’s first nonprofit bicycling advocacy organization. And we did it with great content.

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